Can Social Media Help Break Down Barriers?

There are social barriers all around us. Race, gender, religion and many other factors separate us through our differences. In a very general sense, people are wired the same. I believe that barriers are caused by a lack of understanding and compassion. If you are reading this, I don’t have to preach to you how social media has changed how we communicate today. This is the biggest culture shift mankind has probably ever seen – besides maybe the invention of the internet to begin with. I realized the other day that I don’t know that many of my neighbors. Why? Maybe it’s because they haven’t friended me on Facebook.

Hiring a Social Media Expert Will Save you Time and Money

Small businesses in today’s marketplace may run into a snag when it comes to social media. Social media is a huge part of any marketing strategy, or at least it should be, but it’s not even 10 years old yet. If it takes 10 years to become exceptional at your position, why would you take this on yourself? Let's explore!

Make My Logo Bigger, They Say

By far the most frequent comment designers hear from clients is to make their logo bigger. Throughout the industry, we hear this with nearly every single project. In fact, it is actually a common joke within the creative industry, as this video demonstrates. While we understand your logo is a huge part of your brand’s visual component, it doesn't need to be extra large and bold. As designers, we don't decide to make your logo a small element without educated reasoning behind our decision.

Seven Best Practices for YouTube Marketing

While uploading videos to YouTube may be easy, adding content to a channel doesn’t guarantee it will get viewed – there are far more factors at play. Pixability’s new report, “Top 100 Global Brands: Key Lessons for Success on YouTube”, looks at the ways in which the world’s most successful brands use YouTube to their advantage. The report notes seven habits that are consistently employed by the top brands:

Tech Companies Need Product Videos

Let’s not beat around the bush here. If you have a tech-related client and they don’t have a video describing their product or service, then your client is losing out on new customers or users. Flat-out, bottom line.

Top 5 Reasons You Have the Wrong Web Designer

There are so many choices when it comes to your website designer/website developer. Quite frankly, it’s one of the easiest businesses to start. All you need is an email and a computer and you can open up your website business. But how do you filter out the bad from the good? Here are some key points that can clue you on to a better choice.

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