Category: Custom Development

Startups, Stop Choosing the Cheapest Dev Shop — It’s Costing You Your Business

When you're building a startup, every dollar matters.

You’re juggling limited runway, trying to prove a concept, and aiming to impress investors before the bank account hits zero. So when it’s time to build your product, the temptation is real:

“Let’s go with the cheaper development team.”

They promise the same features. The same deadlines. Maybe even the same tech stack.

But then it all starts to fall apart.

When Agile Meets Waterfall Expectations: Why Fixed-Bid Thinking Breaks Agile Projects

In the world of software development and digital transformation, Agile has become the gold standard for delivering flexible, iterative, and user-focused solutions. But what happens when leadership tries to manage an Agile project like a traditional Waterfall or fixed-bid initiative?

You get friction. Misaligned expectations. Missed goals. And ultimately, a failed project.

Let’s break down why this disconnect happens—and what to do instead.

UX Isn't Just Design—It's Revenue: How Poor Messaging Cost BÉIS a Loyal Customer

Ecommerce brands put serious money into acquisition—but too often forget that retention, trust, and conversion depend on one critical thing: user experience.

One customer reported: "I recently ordered a BÉIS bag for my wife’s birthday. The product looked great. The site? Slick. But the experience after hitting “Buy” was a masterclass in how not to treat a paying customer."

Let’s break down what went wrong—and what it costs.

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Top-notch. They do what they say.

Rodney MillerYellow Cab

What impressed me the most was their seamless communication throughout the entire process. They were responsive, receptive to my feedback, and always kept me updated on the project's progress. They listened to my ideas and provided valuable insights and suggestions to enhance the website's functionality and user experience.

Stu SilvermanMaintex


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