Category: Shopify Development

UX Isn't Just Design—It's Revenue: How Poor Messaging Cost BÉIS a Loyal Customer

Ecommerce brands put serious money into acquisition—but too often forget that retention, trust, and conversion depend on one critical thing: user experience.

One customer reported: "I recently ordered a BÉIS bag for my wife’s birthday. The product looked great. The site? Slick. But the experience after hitting “Buy” was a masterclass in how not to treat a paying customer."

Let’s break down what went wrong—and what it costs.

Winter 2025 Shopify Updates

As winter rolls in, Shopify has introduced a flurry of new updates designed to make your store faster, smarter, and more efficient. From boosting load speeds to improving customer experiences with advanced customization, these updates are here to transform how you manage your business and connect with customers. Let’s dive into the highlights!

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What impressed me the most was their seamless communication throughout the entire process. They were responsive, receptive to my feedback, and always kept me updated on the project's progress. They listened to my ideas and provided valuable insights and suggestions to enhance the website's functionality and user experience.

Stu SilvermanMaintex

When our Non-Profit organization needed a website redesign and web hosting, we chose QOLOS and couldn't be more pleased. They are very professional, experienced and creative. Whenever I need something, they jump on it right away. This is a top-notch company that I highly recommend. We LOVE our new website and we are seeing the results we wanted. Thank You QOLOS! Keep up the great work!

Leigh DarityKitty Angel Rescue


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