Blog

UX Isn't Just Design—It's Revenue: How Poor Messaging Cost BÉIS a Loyal Customer

Ecommerce brands put serious money into acquisition—but too often forget that retention, trust, and conversion depend on one critical thing: user experience.

One customer reported: "I recently ordered a BÉIS bag for my wife’s birthday. The product looked great. The site? Slick. But the experience after hitting “Buy” was a masterclass in how not to treat a paying customer."

Let’s break down what went wrong—and what it costs.

QOLOS doesn't build MVPs - we scale them

Your MVP got you here, but it won’t get you to the next level. Whether you're hitting walls with clunky operations, fragile integrations, or patchwork apps that don’t talk to each other, we rebuild with intention, clarity, and the long-term in mind. 

Full-Stack Developers Do NOT Exist!

The “full-stack developer” title sounds great—but in reality, most devs specialize while maintaining broad knowledge across the stack. The goal isn’t to do everything—it’s to be versatile, collaborative, and sharp where it counts.

Winter 2025 Shopify Updates

As winter rolls in, Shopify has introduced a flurry of new updates designed to make your store faster, smarter, and more efficient. From boosting load speeds to improving customer experiences with advanced customization, these updates are here to transform how you manage your business and connect with customers. Let’s dive into the highlights!