Category: StartUps

How to Stop Overpaying for Influencers and Get Real ROI

Influencer marketing is a powerful tool for brands, but without a strategic approach, it’s easy to overspend and see little return on your investment. The good news? Influencers can deliver excellent results if you focus on measurable strategies and data-driven decisions. Here’s a step-by-step guide to ensure your influencer campaigns are cost-effective and impactful.

Building a Startup is a Marathon, Not a Sprint

From startup to startup to startup?  Image starting 3 different companies...

That’s exactly the journey Chad VanCalster, President at QOLOS, took. Along the way, Chad has gathered valuable insights on building and scaling startups, insights that could benefit anyone on the entrepreneurial path. Below is a summary of his learnings from starting 3 companies and working on a 4th.

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The team at QOLOS took the time to understand my business goals and target audience, ensuring that every aspect of the website design and development aligned with my brand's vision. They showcased their creativity and technical proficiency in crafting a visually appealing and user-friendly website that truly represents my business.

Cecile S.Hudson River Foods

From the very beginning, QOLOS demonstrated a deep understanding of our industry, market dynamics, and our unique business goals. They took the time to listen attentively, ensuring they fully comprehended our vision and objectives. Their ability to translate our ideas into effective marketing strategies has been nothing short of remarkable.

Amy BeckleyProov


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